Family festival brings out butterfly enthusiasts

I am all excited because the Monarch Butterfly Coloring Book was published and is available on Amazon at http://www.amazon.com/s/ref=ntt_athr_dp_sr_1?_encoding=UTF8&field-author=Mary%20Ellen%20Ryall&search-alias=books&sort=relevancerank

Dan Gunderson gets bird houses ready to paint for children

Dan Gunderson gets bird houses ready to paint for children

This is not a sales pitch but rather a test market to see how kids respond to the book. Happy Tonics exhibited with Fresh Start, at Family Festival in Spooner, WI, on June 2. Dan Gunderson, Fresh Start, made copies of the coloring book pages and children stopped by to color.

Father and child coloring pages from "Monarch Butterfly Coloring Book" copyright Mary Ellen Ryall

Father and child coloring pages from “Monarch Butterfly Coloring Book” copyright Mary Ellen Ryall

I got a kick out of seeing a father coloring for his baby, so sweet.

Gideon Fegman coloring a page from "Monarch Butterfly Coloring Book" copyright Mary Ellen Ryall

Gideon Fegman, came by to talk and color. He was excited. Gideon told me, “I’m a naturologist.” I was impressed by his intelligence and told him, “You might grow up to be a scientist. He loves everything  ologist. Well, that means it could be anything from entomologist to biologist or beyond. Caption: Gideon Fegman coloring a page from Monarch Butterfly Coloring Book copyright Mary Ellen Ryall

Hundreds of families, grandparents, and children came. I even saw a few of my friends, on their walkers, from Terraceview Living Center, a nursing home in Shell Lake. One reminded me to bring over a few butterfly plants for the outdoor garden. They want to have a butterfly garden. What a grand occasion it was for community and the butterflies.

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Friends and Visitors come to see me while in DC metro area

Helen Burson copyright Mary Ellen Ryall

Helen Burson copyright Mary Ellen Ryall

I was honored that Helen Burson came to see me at Joy Lane Healing Center, Hollowood, MD. She traveled down to So. MD from Waldorf, MD. I hadn’t seen her since I moved to Wisconsin in December 2000.

I spoke to a limited number of people about my work with Happy Tonics, the creation of a Monarch Butterfly Habitat in Shell Lake, WI, and the publishing of my book My Name is Butterfly. The book was published by Salt of the Earth Press and is available on Amazon at http://www.amazon.com/Name-Butterfly-Mary-Ellen-Ryall/dp/0981694993 It was a networking trip from Northwest Wisconsin.

Lynda Ireland and Deneen Stambone

Lynda Ireland and Deneen Stambone

Lynda Ireland came over to St. Mary’s county from Calvert county, Maryland. I was thrilled to see her again. We chat on the phone a lot. Lynda raises horses in St. Leonard where she has a farm. My friend, Deneen Stambone, drove me to So. MD three times while I was a guest at her home in Springfield, VA. Believe me, it was a sacrifice on her part. The trip took two hours each way.  I am grateful to her for driving me to different locations.

Book cover My Name is Butterfly

Book cover My Name is Butterfly

I was a scheduled speaker at  Calvert Pines Senior Center, Prince Frederick, MD and at Carol Marcy’s Joy Lane Healing Center, Hollywood, MD. I also needed to network with gift shop owners at museums and botanical gardens about my book. We  visited Gwen Northcutt and Mary Carrol, Asbury Retirement Community, at Solomon’s.  Martha Canfield, manager, called from the gift ship when I returned to WI. She confirmed an order of the book for the gift ship.

Friends are more precious than gold. They are there when you need them.

Marketing and Events specialist in So. MD promoting my book

Book

My Name is Butterfly

Greetings insectamonarca friends,

Lynda Ireland, Marketing and Events volunteer has sent out 101 post cards, to businesses and schools in St. Mary’s and Calvert County, recommending that they purchase a copy of My Name is Butterfly.

 

At present we have no way of tracking a cost benefit analysis. The only thing I can suggest to the publisher, Salt of the Earth Press, is to track sales on Amazon. If book is being shipped to So. MD then perhaps we will be able to track sales and know if this marketing technique is worth the cost.

If you are an  author, illustrator, graphic artist or publisher do you have any suggestions as to how to market a Children’s illustrated book? The charming book is about a girl in her garden who discovers a monarch butterfly chrysalis and learns about the life cycle of the monarch butterfly.

At present, the author is advertising and marketing on Facebook, education and environment categories.

Let’s put our heads together and launch a buzzing conversation that may help other authors also.